With a huge increase in popularity over the past few years, intravenous fluid infusion therapy (IVFIT) is the one of the latest and most exciting treatments you could introduce into your clinic or practice today.
There has been a significant paradigm shift in the way IV treatments are now being used. Intravenous therapies were previously considered appropriate only as an intervention to treat ill health. Today, however, a wide range of clients are seeking IV infusion therapy to rejuvenate, energise and detox their bodies with many considering the treatment to be a luxury yet indispensable supplement to a busy lifestyle.
The IV therapy market is set to become even bigger with forecasts predicting billions of pounds worth of growth by 2020 – now is the ideal time to train and launch a successful IVFIT business within this thriving industry.
What is Intravenous Fluid and Micronutrient Infusion Therapy?
Intravenous fluid infusion therapy (IVFIT) is a method of delivering a variety of high potency vitamins and minerals directly into the bloodstream. It is also referred to as Intravenous Micronutrient Infusion Therapy (IVNT).
As opposed to taking supplements orally, IV infusions can be used as a more effective vehicle to deliver vitamins, nutrients and amino acids directly into the bloodstream, overcoming the limited 40% (average) absorption rate achieved through oral intake. Administering these vital micronutrients via an intravenous infusion allows the body to draw out the greatest benefit from their physiological effects.
The first use of intravenous vitamin treatments dates back over 50 years, originating in America when Dr John Myers invented the eponymous ‘Myers’ Cocktail’. The infusion contained a combination of calcium, magnesium with vitamins B and C and was used to treat conditions such as chronic fatigue and muscular strain.Gaining popularity over the years that followed, the original Myers’ Cocktail has since been tweaked by practitioners to include different combinations of vitamins and minerals and, in recent years, the addition of amino acids and antioxidants.
Many clinics offer a wide range of infusion ‘cocktails’ for individuals to choose from and these can be tailored to address a number of different goals. Depending on the infusion opted for, treatment takes between 45-90 minutes and can be administered in either a clinic or at the client’s home.
Why is IV Vitamin Therapy Becoming So Popular?
Although vitamin infusion therapy has historically been more popular in the US, the UK industry has recently seen a rapid growth in the interest and demand for infusion treatments. As well as the launch of a number of dedicated IVFIT clinics, an increasing number of wellness centres and spas are also beginning to offer IV infusion therapy. The elite sporting world has also become a key market for IVFIT services with athletes and sports stars opting for infusion therapies to aid muscle repair and the elimination of toxic metabolites.
Social media has played a huge role in the rising popularity of IVFIT, with scores of celebrities posting candid shots of themselves receiving vitamin drips whilst praising the positive effects of the treatment.
The benefits of IV infusion therapy include:
- Improved energy levels
- Intensive rehydration
- Improved general mood
- Help recovering from intense exercise, jet lag and hangovers
- Enhanced muscle repair and recovery
- Reduced stress
- Reduced signs and symptoms of ageing
- Improved immune function
- Improved hair growth
- Assistance with weight loss
As a result of celebrity promotion, increasing awareness on social media and word of mouth IV fluid infusion therapy is in greater demand now than ever before. Busy professionals, socialites and athletes alike are beginning to regularly use IVFIT as an effective way to recover from a hectic lifestyle and feel energised, healthy and rejuvenated.
How Healthcare Professionals Can Launch Booming Businesses by Training in IVFIT
There is no doubt that the intravenous infusion therapy market is set to skyrocket over the new few years. There has already been a 5-fold increase in the number of clinics offering IV infusion treatments since 2015 and the global market for IV nutrition is forecast to reach nearly £6.5 billion by 2020! With vitamin infusion therapy now firmly finding its ground in the UK, it is the perfect time to get ahead and launch your IVFIT business or incorporate IV treatments into your clinic.
Together with the leading industry experts IntraVita, we have developed a CPD certified comprehensive one-day course which will teach you how to safely deliver micronutrient infusions for non-medical interventions. The course, held in our central London training facility, encompasses both theory and practical components and will enable you to understand, reconstitute, calculate and deliver IVFIT immediately.
Upon the successful completion of our course, graduates will be granted the opportunity to be supplied by IntraVita and gain access to all the products necessary to launch a successful and lucrative service in today’s flourishing IVFIT industry.
Spaces are going fast, so book on to our IVFIT course today and become a pioneer in vitamin infusion therapy in the UK!
